Bakuchiol is a natural alternative to retinol. It is found in the seeds and leaves of the plant psoralea corylifolia in the Indian subcontinent. It stimulates the production of collagen helping to reduce the appearance of ageing. When it comes to skincare, Bakuchiol works as a retinoid analogue. This means that it mimics the effect of retinol such as stimulating cell turnover, evening the skin tone and texture whilst acting a lot gentler than traditional retinol.